Marketing Measuring Tea

Attracting Men and Keeping Them

Angela Justice

My idea of romance looks suspiciously like a man in a hurry who stops on his lunch break for a pound of High Mountain Oolong to get him through the month. I have loved introducing men to tea and cultivating them as customers. As many tearooms cater exclusively to women, they miss out on the potential sales and other joys associated with marketing to men. So if you have wondered how to attract men to your tea establishment and keep them, here are some suggestions.

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Tea Freshly Picked Peppermint Leaves

Minty Fresh for Summer

Angela Justice

Few herbs are as well recognized as mint. Mint has been used as a remedy for freshening the breath, improving digestion, relieving headaches, reducing fevers, and minimizing congestion from sinus troubles since antiquity throughout the world. This herbal infusion has remained a staple for tea purveyors. Mint teas, most popularly made with peppermint or spearmint, continue to have a most devoted following.

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